CEOs need to be more human.

The tension between good and evil. A simple thought on how “humanizing a brand” starts from the top.

Business, Profits.

More than just consumers.

When technological advancement can go up so exponentially, I do think there’s a risk of losing sight of the fact that tech should serve humanity, not the other way around.

— Tim Cook

It comes down to Purpose and Virtue.

Is your brand good or evil?

Evil exists.

It starts with you.

The greatest discovery of all time is that a person can change his future by merely changing his attitude.

— Oprah Winfrey

Humanizing Brands

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